The Athena Collection

Analog Smart Home

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The Athena Collection is an ode to the Contemporary Woman — a figure of intellect, fierce independence and discerning standards. The collection references the ancient Greek goddess of knowledge and strategy, mistress of philosophy and craft, and patron of heroes. In our Age of Information, Athena is by extension a goddess of technology.

What would Athena make of the world we live in today, our adoration of new media or fetish with the Internet of Things? What new rituals and habits would she sanction?

Resisting the urge to turn all objects into devices, this collection is a smart home concept that prioritises materiality and reimagines analog objects for digital habits through simple twists, design interventions and multiple-functions.